On the government’s expected crackdown on the illegal sale of vapes to U18 year olds, John Dunne, Director General of the UK Vaping Industry Association (UKVIA), said: “The law is absolutely clear - it is illegal to sell vapes to U18 year olds and therefore it is a criminal offence to do so. Therefore, we welcome the targeted action expected to be announced by the government on youth vaping, which clearly homes in on cutting the source of supply of vapes to minors from rogue resellers. This is the approach we have been calling for government to adopt for some time and which was reflected in detailed proposals that we presented at the end of last month in Parliament.
“We’re especially pleased that the government has taken on board our idea of a test purchasing scheme across the country which will help to keep a much-needed close eye on the sales activities of retailers.
“We also applaud the move to create an illicit vapes enforcement squad to enhance the capability and outcomes of Trading Standards in dealing with the rising level of illicit products that are on the market as well as underage sales.
“There is no doubt that action directed at those illegally selling vape products to children is the way forward. Vitally, it means that any youth vaping prevention measures cannot be to the detriment of adult smokers looking to quit through vaping and vapers who want to avoid a return to smoking. This is precisely the effect a ban on flavoured vapes would have, given the fact that adult smokers and vapers rely on them to quit their habits and avoid relapsing.
“As the largest trade association for the vaping sector in the UK, we will also contribute to the Government’s Call for Evidence, which is expected, re-emphasising the proposals we have to date put forward.”
In addition, UKVIA adds, it has previously called upon Government for the guidelines that it developed around adult-proofing packaging, labelling and flavour names to be adopted in future regulations.
“These are designed to set clear standards for e-liquid, flavour names and flavour descriptors on sale in the UK market. They focus on limiting references to youth culture, removing imagery and descriptors which may be misleading, explicitly banning cartoons and youth-appealing iconography, and proportionately restricting flavour names/descriptors that may disproportionately appeal to underage users.”
Dave Cross
Journalist at POTVDave is a freelance writer; with articles on music, motorbikes, football, pop-science, vaping and tobacco harm reduction in Sounds, Melody Maker, UBG, AWoL, Bike, When Saturday Comes, Vape News Magazine, and syndicated across the Johnston Press group. He was published in an anthology of “Greatest Football Writing”, but still believes this was a mistake. Dave contributes sketches to comedy shows and used to co-host a radio sketch show. He’s worked with numerous start-ups to develop content for their websites.
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