Nicotine X
Myst Labs, the company employing the inventor of the market transforming nicotine salt e-liquid formulation, has a new 17mg/ml nicotine formulation that feels like 30mg/ml: Nicotine X
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by Dave Cross
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Myst Labs was founded by Dr Chen Yue Xing after she invented nicotine salt for Juul Labs. The company was formed with a mission to produce “low-hazard products that can replace combustible cigarettes for 1 billion smokers and second-hand smokers around the world”.
Chenyue Xing holds a Doctorate in chemical engineering from the University of California and participated in the development of the US Food and Drug Administration (FDA) e-cigarette industry standards.
Myst Labs’ Research & Development headquarters is based in Silicon Valley and features a world leading e-liquid research and development laboratory. It strictly follows the US pharmaceutical production quality management system (GMP) for production and quality management.
The company ran more than 3,000 retail terminal outlets in China before expanding operations to North America. Now the company is targeting the United Kingdom as the next part of its expansion.
Myst Labs says: “Nicotine X pioneered the Lego formula. It was designed and combined from more than ten ‘former tobacco original formula parts’. In addition to strictly calculating the acid-base molar ratio balance of each formula raw material and nicotine, it also introduced the consideration of the three-dimensional structure of organic molecules from the perspective of the effective space used for the bonding between the molecules, the proportion of each formula raw material is precisely adjusted.
“In the case of reducing the nicotine content of e-liquid to 1.7%, it still provides smokers with a proper buzz and a clearer throat hit, to provide smokers with new addiction relieving options rather than new sources of addiction.
“Another breakthrough of ‘Nicotine X’ is that it solved the problem of extracting the original flavour of natural tobacco. It takes the use of a special refining process to restore the unique flavour experience of Chinese flue-cured cigarettes for smokers.”
Dr Xing said: “Nicotine X is another important technological breakthrough in the global new tobacco field after nicotine salt. Myst Labs has always been committed to the pursuit of true smoke taste while reducing nicotine content. The original intention of Myst Labs was to provide smokers with new addiction relieving options, reduce tar and reduce harm, rather than become a new source of addiction.”
Myst Labs’Nicotine X products are available here as M1 and M1 Pro device kits and under its Bored Ape brand. They can be found in over 300 retail stores, 36 shopping centres, and in the Ecigwizard outlets at Birmingham City Hospital and Sandwell General Hospital.
Photo Credit:
Photo by Tracy Brower on Unsplash
Additional images supplied by Myst
Dave Cross
Journalist at POTVDave is a freelance writer; with articles on music, motorbikes, football, pop-science, vaping and tobacco harm reduction in Sounds, Melody Maker, UBG, AWoL, Bike, When Saturday Comes, Vape News Magazine, and syndicated across the Johnston Press group. He was published in an anthology of “Greatest Football Writing”, but still believes this was a mistake. Dave contributes sketches to comedy shows and used to co-host a radio sketch show. He’s worked with numerous start-ups to develop content for their websites.
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